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Press Releases

November 16, 2021 Princecraft Boats Launches Brio 2.0 Electric Series Offering Sustainable Propulsion with All-New Designs to Promote Autonomy on the Water

Princecraft Boats, a division of Brunswick Corporation (NYSE: BC), today announced the launch of its Brio 2.0 Electric Series, offering electric propulsion across three completely redesigned models – 17’, 19’ and 21’ – with advanced features to ensure boaters can maximize their time on the water.

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October 28, 2021 Princecraft® Launches Sport 182 Elevating the On-Water Experience for Anglers and Families

Adding to the highly sought-after Sport Series, Princecraft® Boats today announced the launch of the Sport 182, combining uncompromised fishing and family-friendly features to bring the best of both to consumers.

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January 19, 2021 Princecraft® Boats Earns Employer of Choice award for the 4th consecutive year

For the fourth consecutive year, Princecraft® Boats has been awarded the Employer of Choice Award – Marine Business category, by the Boating Industry Canada Employer of Choice (BICEOC) Award Program.

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January 18, 2021 Princecraft® Launches Interactive Park for Consumers to Explore Boat Models Virtually

Princecraft® Boats, one of the leading manufactures of aluminum boats and a division of Brunswick Corporation (NYSE:BC), today announced the launch of its Virtual Park to provide consumers the opportunity to explore their most popular models in an innovative, interactive environment.

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October 6, 2020 Princecraft® announces the new MAX models; unlocking value for a growing customer base

Princecraft® Boats has announced the global launch of the all-new MAX models; an opportunity for consumers to enjoy maximum value on three of the company’s popular fishing boat models: the Sport 172 MAX, Holiday® 162 DLX SC MAX and Holiday® 162 DLX WS MAX.

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