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February 8, 2022 Princecraft® Boats Honored with Employer of Choice Award for 5th Consecutive Year

2022 Boating Industry Canada Employer of Choice Award TORONTO – February 8, 2022 – Continuing its legacy of high employee satisfaction and premium aluminum boat designs, Princecraft® Boats has been awarded the Employer of Choice Award by the Boating Industry Canada Employer of Choice (BICEOC) award program for the fifth consecutive year. The award, which is historically presented during the annual Toronto Boat Show, was announced virtually this year.

“We are honored to once again be recognized with the Boating Industry Canada Employer of Choice Award,” said Rodier Grondin, President, Princecraft® Boats. “This award is especially meaningful as it correlates to direct feedback from our employees, who have continued to remain committed to delivering exceptional products and the highest level of craftsmanship, despite the ongoing challenges of the pandemic. On behalf of all of us at Princecraft, I am incredibly honored and proud of our team.”

The Boating Industry Canada Employer of Choice (BBEOC) Award is the only made-in-Canada recognition for the country's recreational marine industry. A weighted scoring system is used to determine the winners. The Company Profile accounts for 50% of the overall evaluation score. The Employee Commitment Survey represents the remaining 50%. All participating companies must achieve a minimum of 75% combined score on the assessment to claim the award.

“I’m very excited for Princecraft®,” said Jeff Doran, president of CCEOC Inc. “They have worked hard to create a world class culture and preferred employer brand. To win this award five years in a row, is a testament to their high level of consistency, caring and compassion. They really do an amazing job looking after their employees who in turn, do an amazing job looking after their customers!”

From the Employer of Choice survey results, Princecraft® have done an outstanding job in a number of areas including Management/Employee Relations, Reputation and Personal Enjoyment – all critical components in maintaining an Employer of Choice brand.

To learn more about the Boating Industry Canada Employer of Choice award program and view the 2022 winners, visit: www.BICEOC.com

About Princecraft® Boats
Since 1954, Princecraft® Boats Inc., headquartered in Princeville, Quebec, Canada, creates unparalleled experiences on the water for fishing and boating enthusiasts with "professionally rigged and ready" packages of aluminum fishing boats, pontoon boats, and deck boats Its commitment is borne out of a deeply rooted heritage of unmatched craftsmanship, incomparable performance, and the promise of years of trouble-free boating. More fishermen, families, and dealers than ever join the Princecraft® family and create some of the best moments of their lives.

For more information, visit www.princecraft.com.